V&A 2018: Meet the Ambassadors for a City

It’s 2017 which means Dundee has just over a year to ensure that it is the most welcoming city in Scotland for the opening of V&A Museum of Design Dundee. Now a remarkable initiative is underway to train everyone likely to meet a tourist and create an impression.

With up to 500,000 visitors expected that first year and 300,000 thereafter, taxi drivers, road sweepers and parking attendants are amongst those being put through the WorldHost customer service programme to ensure they offer the best possible welcome.

Amongst those to have already put her staff through the scheme is Claire Simpson, 41, proprietor of the family-run Tea and Cake shop on Exchange Street.